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Audience measurement — How the game-changer for OOH is shaping up to be.
As the global advertising landscape reshapes under the programmatic media allocation, the role of data has seen a continuous rise....
Abhishek Thakur
Nov 23, 20213 min read
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A new radical shift in the world of OOH — Residential Screens
The post-COVID Out of Home advertising industry needs some radical rethinking having been exposed of many shortcomings. Innovation...
Abhishek Thakur
Feb 17, 20212 min read
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